Web designers are often asked the question “does scrolling or clicking provide a better experience for users?”. Scrolling provides the website content on just a single page. More recently it has become apparent that users consider clicking more of a chore and that they prefer scrolling. The proliferation of social media networks has had an influence on user behavior. Infinite scrolling is a new trend in website navigation that extends rapidly from social media networks to any type of website. It would seem that more web developers are trying to add infinite website scrolling navigation on their sites.